Monica reached out to me about helping rebrand her business. Her pictures were already top notch, so she just needed something fresh, and something her. I was really intrigued because I've never worked with something like this, and I was even more excited when she said she wanted it to be more granola—no cliché pacifiers or rattles.
We talked about ways we could communicate new life and home births without making it look too cutesy. We decided on a few earthy themes, like sprouts, nests and baby animals.
I drew a lot of baby animals...like a lot (this photo does it no justice). From there we just went over different looks, type treatments, etc. I always keep clients looped in, so sometimes I'd text her a process shot and sometimes she'd send me a link to something that gave her googly eyes, or just adorable baby otters.
Some process below.
We were both really pumped about the final result. She uses the little deer for her social media icons, and the type on her home page.
Having a baby in the DFW area? Reach out to Monica not only because she takes amazing photos, but also because she is HILARIOUS and a blast to work with.
Looking for a rebrand yourself? Email becky[at]chipperthings.com to discuss your project. I'd love to work with you in October!
*All photos are courtesy of Monica, of course.